Werwein Weddings
Logo Design
2024

Werwein Weddings is a wedding planning service based in Frankfurt, Germany. Founder Christina wanted a logo that was playful without being too ornate. 
When I researched the competitive field, I quickly noticed that a large majority of wedding planners use handlettering-style logos off of Canva, mostly done in black and white or very traditionally girly color combinations such as pink and gold. My goal was to design a logo to set Christina's business apart from the saturated market.